Goal Setting Mistakes That Kill Your Business and Team

Common Goal Setting Mistakes That Hold Teams Back

What do you do when you can’t set and achieve ambitious goals? When you struggle to inspire your team to work toward those goals? Or when building a functioning goal-setting system feels impossible?

These are the exact challenges we address in the free business quest “How Wrong Goals Kill Your Business and Team” — a practical session designed to help leaders, founders, and managers break through the most damaging goal setting mistakes.

What You’ll Learn About the OKR Goal Setting Framework

After the quest, you will know:

• How to avoid critical mistakes when working with goal setting
• How to set goals correctly so they don’t harm your business
• What you specifically need to do to make achieving strategic goals as effective as possible

Participants also have a chance to win a full course at Product Lab.

Expert Speakers on Goal Setting and Business Strategy

Our speakers bring real-world experience from leading companies and startups:

Andrey Kushnarev — Director of New Businesses at Rostelecom.

Olga Migacheva — Co-founder of Business Improve Agency and Organic Aroma Shop.

Andrey Badin — Founder and CEO of Product Lab.

Vladimir Petrov — Chief Digital Transformation Officer at a construction company.

Learn From Real Goal Setting Failures

Dive into real stories of goal setting failures and find out how to avoid making the same mistakes on your path to achieving strategic objectives. The quest format makes learning fast, engaging, and immediately applicable — whether you’re running a startup or managing a large team.